I remember when I was reviewing the first work product of one of my first Analysts at Sepiida, I had her correct all the “you” and “your” (e.g. “your site”) to “we” or “the site”. It seemed small, and we didn’t talk much about it. But when I found I had to do it again with her, and also with another team member, it struck me as an opportunity … Read more
Metrics, Analytics, Data – it’s the backbone of any tech company these days. We don’t debate anymore about the importance of defining, measuring, and optimizing metrics. I know this because of the warm reception I get when people find out I’m a data nut. 🙂
I love all the questions that I feel are solvable – “how do I know we have enough data to rely upon”? What should … Read more
For some time now, I’ve been meaning to start this blog. I’ve held off for a long time because I’m hesitant to be taken authoritatively. I do a lot of speaking engagements, and one thing I find is that the audience often wants me to provide answers. To provide solutions to problems they are dealing with. I have a problem with that…being someone who is so data-driven, so numbers oriented, … Read more